A brand with a face as recognizable as ours can still find ways to evolve.
Dated ZSR badge artwork from December 2023 records another step in refining the visual identity. The familiar circular mark remained a recognizable part of the brand while the design work explored clearer presentation.
The aim was not to leave the zombies behind. It was to keep a distinctive brand looking sharp as its products reached more kitchens.
Explore the ZSR shop and find a new way to See Spice Differently.
Keep growing and glowing with ZSR. Sign up for occasional company updates, fresh recipes and more ideas for answering the question: what’s for dinner tonight?
