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Packaging Milestone: A Look Back at the First Online Labels

Even before a bottle is opened, the label has a job to do.

ZSR's original online product experience paired its signature blend names with a distinctive zombie-inspired visual identity. Those early labels helped introduce a personality that has continued evolving across packaging formats.

Good packaging should be recognizable on a shelf and useful in the kitchen. For ZSR, the challenge has always been to make both sides work together.

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